How familiar are you with last-minute promotional product orders or rushed marketing decisions? Have you or your team taken time to consider new options for promoting your company only to fall back on what you have done before because it feels less risky?
A new marketing plan will not be an automatic win, but neither will sticking with the old one. After all, insanity is repeating the same mistakes and expecting different results.
How can you make sure you approach your company’s marketing differently to avoid the possible or actual mistakes of the past?
- Know the value of your time. Let an industry expert help you with your next project and free up your time so that you can focus on your business.
- Don’t wait too long to get started. Waiting until the last minute to select products for your events can decrease your selection and your ROI as well. Partner with an industry specialist to not only brainstorm the best product for your upcoming events but also help with managing your event schedule so that last minute purchases will not be necessary.
- Know your target market. Is going to multiple events with different audiences and using the same product giveaways a good use of your advertising dollars? Consider what product is right for each event and your promotional wares will help you reach those who will be interested in your business.
“If you always do what you’ve always done, you always get what you’ve always gotten,” education professional Jessie Potter said. So let’s think marketing differently and see what new results we can get.
We will be happy to talk with you about the products and trends that will fit your company and marketing goals. Contact us at email@example.com or 423-364-7343.
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